Discovery & Strategy
Goals · Users · Brand · Project brief
From discovery through launch, the process is designed to keep the website aligned with the business and easy for customers to use.
Goals · Users · Brand · Project brief
Sitemap · Navigation · Content structure
Layouts · User flow · Structure
Colours · Typography · Graphics · Brand
Responsive build · Functionality · Performance
Links · Mobile · Speed · Browsers · Go live
Understand the business, goals, audience, current digital presence and what success needs to look like.
Plan the sitemap, navigation and content structure so information is easy to find and maintain.
Shape the layouts and user journeys before investing time in detailed visual design.
Apply the brand, typography, colour, generated graphics and responsive visual system.
Build responsive functionality with performance, accessibility, SEO structure and security in mind.
Check devices, browsers, links, forms, performance and production configuration before going live.
Review points throughout the process keep the project aligned with your business. Launch is the start of the next EDGE cycle — not the end of the relationship.
Talk to AlbaLogic →